What is acquisition entrepreneurship?
Acquisition entrepreneurship is a term coined by serial entrepreneur and investor Bill Gross, which refers to the acquisition of a company as a way to find one's next venture.
What is acquisition entrepreneurship?
It is an opportunity for those who have been successful in their previous ventures to use those successes as a jumping-off point for their next business. It can be the quickest route from zero to hero, or a quick way to burn through cash and end up with nothing.
Acquisition entrepreneurship involves acquiring a company and running it as an entrepreneur instead of a manager. There are two ways of doing this - horizontal and vertical integration. Vertical integration is when a company acquires another company in the same industry but with different expertise while horizontal integration is when a company acquires more than one other business in an unrelated field to broaden its product range.
The idea behind acquisition entrepreneurship is to buy a company and run it as an entrepreneur. It is about turning the company into your own instead of managing it.
There are 4 different types of acquisition entrepreneurship - bilateral, triangulated, multi-leveled, and hybrid.
> Bilateral is when two parties are exchanging goods or services for the same price simultaneously.
> Triangulated is when an intermediary facilitates a transaction between three parties by charging a fee for their service.
> Multi-leveled is when there are at least four people involved in the exchange and they all charge each other fees.
> Hybrid refers to the crossing of boundaries between typical models to create new models such as adding an online auction to bilateral transactions or adding a level of mediation service to multi-level transactions
Acquisition entrepreneurship can be applied in various scenarios such as when you want to take over competitors when you want to expand your business when you want to diversify your portfolio, or when you just want new challenges.
However, this type of entrepreneurship does not work for everyone and needs thorough preparation before making the decision. Entrepreneurship through acquisition is different from entrepreneurs who build their own businesses. They have more time at their disposal and are willing to take risks on acquisitions with the knowledge that they can exit quickly if need be.
Why Acquisition Entrepreneurship?
1. Leveraging the resources of the acquiring company
An acquisition entrepreneur is someone who has a clear goal in mind, knows how to leverage resources to achieve this goal, and is confident enough to take appropriate risks that lead to success. They understand that success is often determined by perseverance, and it takes time and skill for an acquisition to be successful.
The success of the acquiring company is dependent on your ability to leverage the acquired company's resources.
In my opinion, it is not enough for the acquiring company just to take over the resources of an acquired company. They should instead develop ways in which they can use all of these resources in order to boost their performance and increase the overall value of both companies.
2. Diversifying the company's portfolio of products or services
If you are looking for ways to diversify the company’s portfolio of products or services, then acquisition entrepreneurship might be the strategy that you should go for. Acquisitions are great because they help in strengthening the companies by introducing new companies into their portfolio which can provide any type of product or service that they may not have been offering before.
There are two different approaches to diversifying the company's portfolio. The first one is acquisition entrepreneurship, which means that a company acquires another company in the same industry and the second one is diversification entrepreneurship, which means that a company targets an industry outside its current market. Of both these approaches, the former turns out to be the best.
3. Confining risk by acquiring a firm in a related industry
Acquisition entrepreneurship, or buying out other companies in industries with which you are familiar, is an important strategy for constraining risk while growing a business.
The benefit of acquiring a firm in a related industry is that the company has the chance to learn from the mistakes of their smaller counterpart and use their strengths to boost their own.
4. Improving quality by acquiring the best company in the industry
Acquiring the best company in the industry is a good way to improve your company's quality.
This process is not easy, though, as it requires a lot of time and effort. It can take months or even years before you acquire the desired company. However, if done correctly, this strategy will be worth it in the end as you'll have high-quality products for your clients.
In order to have success, it is important for the entrepreneur to be able to identify what is most important when looking at an acquisition target. They need that information in order to find a company that would fit well into their current business model and would help them grow into an area of expertise.
5. Eliminating competition
Competition is good for the market, but not all business owners see it this way. If you are looking to eliminate your competition, acquisition entrepreneurship might be the way to go.
Acquisition entrepreneurship helps small businesses promote growth and increase market share, lower costs of production and enhance profitability. There's more, this strategy can also promote stability in tough economic times by "consolidating" resources to make them more efficient.
If your company takes the acquisition-oriented route, there are plenty of strategies that can help you beat out rival firms and capture their customers.
6. Acquisition entrepreneurs are able to use their experience in one industry to grow their profits in other industries.
Entrepreneurs thorough acquisition entrepreneurship are able to use their experience in one industry to grow their profits in other industries.
This is possible because they can leverage their networks to find new leads, have knowledge of the industry for which they are hunting for acquisitions and the fact that they are at an advantage when negotiating with sellers because of business know-how. These entrepreneurs can save time by not having to learn about the industry before making an acquisition.
A good example of this is Charles Duhigg, who got into journalism after he was fired from his consulting job. He then used what he had learned about business consulting to start a new company that does marketing for small businesses.
The success rate for acquisition entrepreneurs is surprisingly high, partly because they are able to bring with them skills and insights from their previous work experience.
7. Allow for an easier transition into entrepreneurship.
In a world where it is becoming increasingly difficult to secure a job, entrepreneurship has risen as a viable alternative. Today, the number of people who want to start their own company is high and these people need all the help they can get.
However, many aspiring entrepreneurs often find that entrepreneurship can be quite challenging and feel overwhelmed by how much they don't know about the process. For those who are interested in starting their own company but don't have the knowledge or time to learn everything about it, acquisition entrepreneurship might be for you.
There are many different reasons why this could be beneficial to someone who is interested in entrepreneurship but does not have the resources to do so. For example, if you are an entrepreneur who has outgrown your startup, you can smoothly transition into entrepreneurship by acquiring another company.
If you are an entrepreneur looking to take your business in a new direction, perhaps you should consider an acquisition strategy instead of taking on debt or having to grow your team substantially.
8. Achieving rapid growth
The key to rapid growth is acquisition entrepreneurship. Companies that are able to effectively use acquisitions are able to grow faster.
Acquisition entrepreneurship requires a specific skill set that many companies do not have. If they do have it, then they can use it as a competitive advantage and acquire their competitors before they grow too big.
Businesses need to grow their customer base in order to be profitable. Without being able to offer something unique, businesses will not survive. The way to achieve rapid growth is by building a powerful company culture that attracts customers and team members alike.
Some people think that the answer is through acquisition entrepreneurship. This means acquiring other competitive companies in order to dominate their markets, which can lead to rapid growth for the firm.
Acquisition entrepreneurship is about acquiring a business in order to run it, gain experience in entrepreneurship, and expand your network.
It's important to have the right mindset when looking for acquisition targets. You should have a well-thought-out strategy in order to be successful.